All the fans are watched the World Cup in Brazil today entered digit number of days countdown. To focus on two business around the World Cup competition. World Cup, the world sports brand Arena. Germany, Adidas is the official ball of the Nike Free 5.0 Outlet contest providers, but also boots and traditional leaders jersey of the market. However, this summer, the U.S. Nike sponsored more top players to challenge Adidas.
Nike sponsors more top players to challenge Adidas
Adidas since 1970, has been a previous World Cup official ball supplier, with the Nike Lunarglide 5 New Zealand World Cup sponsorship contract was extended to 2030. World Cup, Adidas sponsored a total of Spain, Argentina and Germany, nine teams. It is estimated that, with the World Cup, Adidas soccer fields in sales this year will reach 20 billion euros, the company hit a new high.
Adidas Baodaobulao, but competitors Nike outdone. It is reported that Nike will be 32 finalists among the 10 teams teams to provide equipment, including hosts and favorites Brazil. Nike expects sales this year in football for 1.5 billion euros. In addition, Nike also signed the Portuguese soccer star C Lo and many other celebrity endorsements; Adidas signed Argentine star Lionel Messi only three Air Max Tailwind+ 5 New Zealand Store endorsements and other players.
Hill Dickinson sports career as legal counsel Kevin Carpenter: Messi plays for Barcelona, the team equipment provided by Nike, but also for Messi Adidas endorsement, Adidas or the Argentine national team sponsors. Therefore, both from the perspective of business or legal point of view, this situation is very embarrassing.
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